Mobile phones are inseparable commodities for us. Statistically put, more than 65% Americans own smartphones and around 70% mobile searches trigger an action within an hour. In other words, mobile phones and the world inside them are the future of revolutionary business, and communication.
To start off with, the best part of marketing via mobile devices is that it works perfectly for both online marketing as well as for brick-and-mortar entrepreneurs. Targeting marketing campaigns to mobile device users is the “in thing”. If you don’t practice it with immediate effect, be prepared to lose out to your competitors.
How to enjoy success for your online business?
a) Make sure your site is mobile friendly
A major part of all digital traffic comes from smartphones and tablets, and at the same time mobile e-commerce is on the rise. Hence, the need of the hour is a mobile-friendly site.
b) The contents must be mobile friendly and readable
Mobile users look for contents on the go. Do keep in mind that the content display on mobile screen is way smaller in comparison to PCs. Opening with a good headline might be a good option.
c) Your brands must be reaching to mobile users regularly
The best way to get your brand out there is with mobile ads, which you can run through social media and other channels.
d) Your business must be on the local map
Mobile users straightaway look for local information. In better words, if you want to deliver, your business must be prominent on the local map.
e) Use SMS marketing
Addiction to mobile phone isn’t new. For reasons obvious, mobile advertising truly works if it reaches the users’ inboxes.
f) Your site must be navigable
Statistics of online marketing confirm that navigation is one of the six user interface fixes that increases conversion rates most effectively.
g) There should be a personal touch
It’s better to provide value and connect emotionally with readers, best done by personalizing your marketing.
h) QR codes for quick access
If you want to take mobile marketing to the next level, then you must start using QR (quick response) codes.
i) Apps are the latest trends
Needless to say, an app for your business or site could help drive leads and sales.
j) Social engagement must be encouraged
It is crucial to build social media into your mobile marketing strategy as the engagement comes mostly from mobile devices.
k) Go mobile, but don’t ignore the PC too
While majority of us are glued to mobile phones, PCs are not forgotten as well. Hence, your business must be optimized for PC users.
To start off with, the best part of marketing via mobile devices is that it works perfectly for both online marketing as well as for brick-and-mortar entrepreneurs. Targeting marketing campaigns to mobile device users is the “in thing”. If you don’t practice it with immediate effect, be prepared to lose out to your competitors.
How to enjoy success for your online business?
a) Make sure your site is mobile friendly
A major part of all digital traffic comes from smartphones and tablets, and at the same time mobile e-commerce is on the rise. Hence, the need of the hour is a mobile-friendly site.
b) The contents must be mobile friendly and readable
Mobile users look for contents on the go. Do keep in mind that the content display on mobile screen is way smaller in comparison to PCs. Opening with a good headline might be a good option.
c) Your brands must be reaching to mobile users regularly
The best way to get your brand out there is with mobile ads, which you can run through social media and other channels.
d) Your business must be on the local map
Mobile users straightaway look for local information. In better words, if you want to deliver, your business must be prominent on the local map.
e) Use SMS marketing
Addiction to mobile phone isn’t new. For reasons obvious, mobile advertising truly works if it reaches the users’ inboxes.
f) Your site must be navigable
Statistics of online marketing confirm that navigation is one of the six user interface fixes that increases conversion rates most effectively.
g) There should be a personal touch
It’s better to provide value and connect emotionally with readers, best done by personalizing your marketing.
h) QR codes for quick access
If you want to take mobile marketing to the next level, then you must start using QR (quick response) codes.
i) Apps are the latest trends
Needless to say, an app for your business or site could help drive leads and sales.
j) Social engagement must be encouraged
It is crucial to build social media into your mobile marketing strategy as the engagement comes mostly from mobile devices.
k) Go mobile, but don’t ignore the PC too
While majority of us are glued to mobile phones, PCs are not forgotten as well. Hence, your business must be optimized for PC users.
Aren’t these enough reasons to prove that mobile marketing is the future of digital marketing? If you want to avail the same for your business, products or services, you may contact Big Mouth Advertising on http://bigmouthadvertising.com or at (855) 219-5390.
